Three Barriers To A Bike Based Society

Three Barriers To A Bike Based Society

We’re not quiet here at Route Assembly at wanting a world where electric bikes take the place of cars for most journeys. We don’t just want this because it makes us money though, we want it because it makes the world a better place. Lower emissions, increased green...
Are Electric Bike Batteries A Fire Hazzard?

Are Electric Bike Batteries A Fire Hazzard?

We have all seen news of e-bike fires in the past. They do happen, and sometimes the result is very tragic. Just recently there was a tragic fire in Bristol that left one dead and several in hospital. As an industry it is our responsibility to do everything we can to...
The Wainwright Path Wont Have Bikes.

The Wainwright Path Wont Have Bikes.

The Wainwright path is set to be overhauled and in general that’s something we support. The national trails throughout the country can lead to beautiful and well maintained nature walks and cycles. They give a boost to local economies through increased tourism,...
What’s Happening With The Pound?

What’s Happening With The Pound?

The pound is at its lowest point for nearly 40 years. There’s a few different reasons for that and we’ll cover them briefly. But there is one big issue that affects us in the bike industry. The failure to safeguard ourselves against fluctuations like this. This...
We Need To Develop A Circular Economy

We Need To Develop A Circular Economy

We focus a lot on reshoring production here at Route Assembly. There’s two big reasons for this. First, we are a domestic production and assembly company. Reshoring is great for us. But the other reason and the reason we started this company in the first place is for...