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The Wainwright Path Wont Have Bikes.

The Wainwright Path Wont Have Bikes.

The Wainwright path is set to be overhauled and in general that’s something we support. The national trails throughout the country can lead to beautiful and well maintained nature walks and cycles. They give a boost to local economies through increased tourism,...

What’s Happening With The Pound?

What’s Happening With The Pound?

The pound is at its lowest point for nearly 40 years. There’s a few different reasons for that and we’ll cover them briefly. But there is one big issue that affects us in the bike industry. The failure to safeguard ourselves against fluctuations like this. This...

We Need To Develop A Circular Economy

We Need To Develop A Circular Economy

We focus a lot on reshoring production here at Route Assembly. There’s two big reasons for this. First, we are a domestic production and assembly company. Reshoring is great for us. But the other reason and the reason we started this company in the first place is for...

Update: Rock Up And Ride

Update: Rock Up And Ride

We’re very proud here at Route Assembly to be working with Scottish Cycling the Rock Up & Ride pilot project which is funded by Transport Scotland. Rock Up & Ride is a series of fun cycling sessions and is aimed at getting children aged 7-14 on bikes. This is...

Electric Bike Buying Incentives

Electric Bike Buying Incentives

Electric bikes are a more natural replacement for cars than they are for traditional bikes. With that in mind electric bike incentives should be about replacing cars. By taking cars off the road we are able to reduce our emissions and cut down on congestion for the...

The Cost Of Doing Business

The Cost Of Doing Business

The National Bike Dealers Association released their survey on the cost of doing business from 2020-2021. Unfortunately it seems that record profitability in the US market was more of a freak occurrence than a continued trend. There was a period of record...

Mate Fined And Bikes Recalled

Mate Fined And Bikes Recalled

Mate Bike has been hit with a fine and their bikes have been recalled. The reason for this is simple, the bikes being recalled do not match the UK’s legal definition of an electric bike. To be considered an electric bike in the UK a bike must have a top speed of...

Growth And Degrowth In The Bike Industry

Growth And Degrowth In The Bike Industry

We talk a lot about trying to make the bike industry green. The problem is that no matter what we do in terms of mechanical and material changes it doesn’t solve the underlying problems. To really make a substantial difference we don’t just need to change what we...

The Anatomy of Bike Wheels

The Anatomy of Bike Wheels

Bike wheels are obviously an important part of a bike. They affect what a bike can do and how it’s going to feel for your customers. Low quality wheels will make a bike feel uncomfortable and need replacing much quicker than high end ones. That just doesn’t look good...

Electric Cars Can’t Lead Green Transport

Electric Cars Can’t Lead Green Transport

We are still in a car centric society. That’s the unfortunate truth. Despite increased cycling initiatives like the social prescribing pilots, most of our infrastructure is based around cars. This is still true of the green transport revolution too- although I think...

Is Additive Manufacturing Green?

Is Additive Manufacturing Green?

Additive Manufacturing became popular in industry over the past few decades. Lower costs, higher speeds and accuracy make it an effective manufacturing tool. Even for small companies additive manufacturing is achievable. Even though it’s not widespread in the bike...

Fifteen Minute Cities And The Bike Industry

Fifteen Minute Cities And The Bike Industry

I’ve seen a lot more articles about fifteen minute cities popping up when I’m browsing this past couple of weeks. Whether that’s the algorithm leading me along or there’s a real uptake in interest I don’t know. I’m hoping for the latter though. See I’ve always been a...

What Does GSP To DCTS Mean For Us?

What Does GSP To DCTS Mean For Us?

In early 2023 -exact dates unknown- the UK will be changing from the Generalised Scheme of Preferences (GSP) to the Developing Countries Trade Scheme (DCTS). What will that mean for the bike industry though? Well bike components are covered under the DCTS so it is...

Do It Yourself Search Engine Optimization

Do It Yourself Search Engine Optimization

No matter how good your bikes are, people won’t buy them if they can’t find you. Any business operating online needs to make sure that they are using competitive SEO strategies. This isn’t true just for bikes either. Every industry can benefit from developing solid...

Electric Bikes Are Great For Rural Areas

Electric Bikes Are Great For Rural Areas

I know it seems pretty obvious to say electric bikes aren’t just for the city. We all know that you can ride your electric bike through the country, why couldn’t you? But it seems to me there is a tendency in our industry to focus on an urban market. In a way this...

The History Of Electric Bikes

The History Of Electric Bikes

Electric bikes are hot news these days. People are taking a real interest in them with rising fuel prices and increased ecological awareness. More than just commercial popularity though they are beginning to appear more in mainstream news. Often talking about how they...

How Can We Grow The Domestic Market?

How Can We Grow The Domestic Market?

Cycling rates in the UK have risen dramatically since the pandemic. However the sale of new bikes has begun to plateau. This is something that we need to do something about if we want cycling rates to continue to grow. We are part of an industry that is able to create...

Geared Or Gearless Hub Motors?

Geared Or Gearless Hub Motors?

Chances are you’ve heard about geared hub motors and gearless hub motors before. If you’re a designer or work closely with your designers you’ll probably know a lot about them. But If you’re not up to speed on the technical side, or you outsource your designing you...